Vintage folded tourist map titled ‘France Tourist Map’ published by Centre National d’Expansion du Tourisme du Tiers Allenne et du Var

This tourist map was produced during the mid-20th century when automobile tourism was rapidly expanding across Europe, particularly in France. Such maps were essential travel companions for motorists exploring the French countryside, coastal regions, and historic sites during the post-war tourism boom. These colorful folded maps represent an important era in travel history when printed cartography was the primary navigation tool for tourists. Vintage French tourist maps appeal to collectors of ephemera, cartography enthusiasts, and those interested in mid-century travel memorabilia. They are valued for their nostalgic charm, decorative graphics, and historical documentation of France’s tourism infrastructure during a transformative period in European travel culture.